For my listings that I think 1st-time homebuyers will be interested in, I’m printing stimulus information and state bond money information on the back of the flyer. Of course, the state bond money is tailored to my state (Oklahoma), but each state may have similar incentives. You are welcome to get verbiage for the stimulus money from my web site: www.LoriCain.com — there is a link from the home page.
Also, I always laminate one color flyer and attach it to my sign with a zip-like strap – have no idea what they’re called, but you can purchase them in hardware stores. With the laminate flyer available, prospective Buyers can at least see price/photos if the flyer tube is empty or the flyers got wet!